Some things logic, some lightnin.’ Some things both.

Logo for Alan Whitley's Logic and Lightning site

I’m Alan Whitley. And I’m an advertising Creative Director. I started this blogzine (yeah, I’m calling it that) because I’ve never understood why the marketing and advertising industry works so hard to separate the business and logic portion of things from the creative side. Hello people! They’re intertwined. I once had a very left-brained GM [...]